I saw an interesting lecture by Peter Kellner from YouGov a while ago on BBC Parliament. He pointed out two polls about the BBC license fee. The first said “The BBC Licence Fee costs £145.50 a year. Do you consider this good value?” 65% said no.
The second poll said “The BBC Licence Fee costs 40 pence a day. Do you consider this good value?” 65% said yes.
Now Peter Kellner was pointing these out to shows the significance of the question asked whilst polling or in a referendum. But it got me thinking… “40 pence a day, eh? That doesn’t sound too bad… I wonder what I get from the BBC for 40 pence a day?”
Yesterday (Sunday 8th July 2012), my BBC consumption consisted of:
- An hour of BBC Five Live
- the Silverstone Grand Prix
- Murray v Federer and the Mixed Doubles Final
- an episode of the brilliant Borgen
- the new series of Wallander.
Not a bad 40 pence worth…
So I’m going to keep daily record of what I get for my 40p on my Twitter account with the hashtag #40penceaday. It’d be great if you could do the same.